Today's marketer understands how complex a task it is to deliver content across all of the necessary formats and business processes.
The problem persists despite investments in CMS and CRM solutions, marketing automation, and a myriad other systems. These complex content issues must be addressed.
Many marketers are beginning to identify that the issue lies in how they create the content. Their conclusion is that they need structure applied to this content from the start to succeed.
Learn more about structured content marketing, and why it might be the answer to content distribution that we all desperately need.