2018 brought some web experience management challenges for higher education institutions. Web professionals must navigate managing their public website, maintaining their Student Portal, and keeping up with all of the twists and turns brought about by data privacy laws and web accessibility standards. Priorities in web experience management have also shifted, as portals and intranets continue to be important tools for supporting students, alumni, and staff. In this blog, we take a look back at how the digital landscape changed for .EDUs in 2018.
If we’ve learned one thing this year, it’s that every organization is struggling to wear multiple digital hats. Customers expect a consistent experience across many channels – the website, portal, web applications and so on and organizations are trying to figure out the right strategy and tools to make that happen. In this blog, we take a look back at all of the lessons we learned in 2018 and how they're shaped our new digital experience toolbox.