Tom Treanor Discusses Marketing and the Customer Data Platform (CDP)

The Customer Data Platform (CDP) helps companies build a complete view of their customers, uniting intiiatives across sales, marketing, and customer experience. We sat down with Tom...

Barb Mosher Zinck | June 9, 2020

Randy Frisch on the Renewed Focus on Content Experiences

Randy Frisch is the co-founder and CMO of Uberflip, a content experience platform. He joined us on the podcast to talk about marketing during the COVID-19 pandemic - how it has and hasn't...

Barb Mosher Zinck | April 29, 2020

Managing Content and Creating ART with Ian Truscott

Ian Truscott is the Founder and Strategy Director of Appropingo, a consultancy that helps organizations design and implement better marketing strategies. Truscott has been a CMO/VP...

Barb Mosher Zinck | March 13, 2020

Scott Abel on Content Strategy and Information Enablement

In our first podcast episode of Season 2 of the Content Matters podcast, we had the opportunity to talk with Scott Abel, CEO and Chief Wrangler of the Content Wrangler. Abel is an expert on...

Barb Mosher Zinck | February 12, 2020

David Hillis on the Rise of Agile Content Management and What it Means for Organizations

Who better to talk to about the evolution of content management than someone who talks with organizations every day about their content needs? David Hillis, VP of Business Development at...

Barb Mosher Zinck | January 13, 2020

Insights from Marketing & Content Management Thought Leaders

We kicked off the Content Matters Podcast in January 2019 with the goal of talking to and sharing insights with thought leaders in the content management space. It was a year packed with...

Barb Mosher Zinck | January 7, 2020

Alan Porter Talks Content-Driven Experiences

Alan Porter is the Director of Content Intelligence Strategy at [A], a consulting firm that provides content intelligence services. He is a frequent conference speaker, guest writer, and...

Barb Mosher Zinck | October 21, 2019

Content Matters Podcast: Scott Hunter on Building Modern Applications with Microsoft .NET

Scott Hunter is the Director of Program Management for .NET at Microsoft. He joined us on the Content Matters Podcast to talk about the latest release of the .NET platform and some of the...

Barb Mosher Zinck | September 20, 2019

Content Matters Podcast: The Future of Marketing with Mathew Sweezey

Mathew Sweezey is the principal of marketing insights at Salesforce. He's also a Forbes contributor, author, and creator of the Electronic Propaganda Society, a nine-part podcast series...

Barb Mosher Zinck | August 29, 2019

Understanding Storytelling in B2B Marketing with Ann Handley

It’s exciting to get to talk to experts about content marketing and how to tell effective stories in your customer experiences, so we were very excited to talk to Ann Handley. Handley is a...

Barb Mosher Zinck | August 16, 2019

Ken Mafli Discusses SEO, Content Strategy and Pillar Content

Ken Mafli is the Senior Digital Marketing Manager at Townsend Security, responsible for brand awareness and lead generation. Mafli is helping the company move forward with account-based...

Barb Mosher Zinck | August 5, 2019

A Better Way to Think About Design with Claudio Guglieri

The Ingeniux User Conference is around the corner, and we thought it would be great to catch up with one of our keynote speakers, Claudio Guglieri. Guglieri is a designer and the Group...

Barb Mosher Zinck | June 17, 2019
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