Understanding Storytelling in B2B Marketing with Ann Handley

It’s exciting to get to talk to experts about content marketing and how to tell effective stories in your customer experiences, so we were very excited to talk to Ann Handley. Handley is a...

Barb Mosher Zinck | August 16, 2019

Ken Mafli Discusses SEO, Content Strategy and Pillar Content

Ken Mafli is the Senior Digital Marketing Manager at Townsend Security, responsible for brand awareness and lead generation. Mafli is helping the company move forward with account-based...

Barb Mosher Zinck | August 5, 2019

A Better Way to Think About Design with Claudio Guglieri

The Ingeniux User Conference is around the corner, and we thought it would be great to catch up with one of our keynote speakers, Claudio Guglieri. Guglieri is a designer and the Group...

Barb Mosher Zinck | June 17, 2019

Active Content Governance with Chris Willis, CMO Acrolinx

Chris Willis, CMO of Acrolinx, an AI-powered content governance solution joined us on the Content Matters podcast to talk about active content governance and how his company empowers their...

Barb Mosher Zinck | May 20, 2019

Content Management, Marketing, and Operations with Cathy McKnight

Cathy McKnight is VP Strategy at the Content Advisory and a founding Partner at Digital Clarity Group. With over 20 years’ experience in content strategy, content management, intranets,...

Barb Mosher Zinck | March 20, 2019

Account-Based Marketing with Matt Heinz

Matt Heinz is the Founder President of Heinz Marketing, a consultancy that helps B2B organizations build better sales and marketing strategies. One area Heinz understands well is...

Barb Mosher Zinck | March 18, 2019

Headless Content Management with Deane Barker

As the Chief Strategy Officer at Blend Interactive and the author of the book Web Content Management: Systems, Features, and Best Practices, Deane Barker has extensive experience building...

Barb Mosher Zinck | March 13, 2019