Delivering Next Generation Self-Service in a Pandemic: LavaCon Session Summary
At this year’s LavaCon we presented on how companies can best enable self-service across all channels and ensure the information provided is consistent and relevant.
The 2020 Digital Priorities – COVID-19 Edition – is Here
We started the 2020 Digital Priorities survey in early 2020 to understand what plans companies had for digital experiences during the year. Then the coronavirus hit, and it was clear that...
David Greenberg Discusses Marketing Strategy on the Content Matters Podcast
David Greenberg is the Senior Vice President of Marketing at Act-On Software. He joined us on the Content Matters podcast to talk about marketing strategies, including refocusing on...
Content Marketing & Strategy with Melanie Deziel
In this episode of the Content Matters Podcast, we chat with Melanie Deziel, Founder and Chief Content Officer at StoryFuel, about content strategy, marketing, and how to tell better brand...
Ethics and Digital Content: A Conversation with Ingeniux CEO, Jim Edmunds
In this episode of the Content Matters podcast, we're tackling the topic of ethics and digital content. How can we, as tech providers, advocate for better ethics and standards over profits?
Kris Laird Discusses Sales Engagement Strategy and Tech
Ingeniux Director of Sales Development Kris Laird joined the Content Matters Podcast to talk about Sales engagement and modern sales development
Yoav Schwartz Talks about the Technology Behind Content-Driven Experiences
The technology behind great content experiences is evolving. Yoav Schwartz, CEO and co-founder of Uberflip, joined Ingeniux on the Content Matters Podcast to talk about the technology...
Tom Treanor Discusses Marketing and the Customer Data Platform (CDP)
The Customer Data Platform (CDP) helps companies build a complete view of their customers, uniting intiiatives across sales, marketing, and customer experience. We sat down with Tom...
Randy Frisch on the Renewed Focus on Content Experiences
Randy Frisch is the co-founder and CMO of Uberflip, a content experience platform. He joined us on the podcast to talk about marketing during the COVID-19 pandemic - how it has and hasn't...
How to Build a Rocking Content Operations Team
How do you build a content operations team? In this article, we outline the job roles involved in a content operations team and what they'll need to do to coordinate, collaborate and...
Managing Content and Creating ART with Ian Truscott
Ian Truscott is the Founder and Strategy Director of Appropingo, a consultancy that helps organizations design and implement better marketing strategies. Truscott has been a CMO/VP...
Managing Content in a Hybrid CMS
What are the benefits of managing content in a hybrid CMS? Many are familiar with the main benefit of a headless CMS, which provides a clear separation of content management from content...