Three Ways to Make Your Content More Relevant
Contextual, relevant experiences are the name of the game these days. Whether you are creating content for your website or some type of printed document, you're going to want the ability to...
Q&A with Robert Rose: Modern Marketing and Intelligent Content Delivery
Marketers today face a dilemma. They are responsible for delivering a great deal of engaging content to a wide variety of channels, but they aren't necessarily given the time, resources and...
Headless CMS: A Simple Way to Power Web and Mobile Apps
When it comes to content management, sometimes less is more. While many CMS solutions have taken the “Web Experience in a Box” approach, building more and more functionality for content...
How to Manage Structured Content When You Use Salesforce Communities
You've made the investment in Salesforce, it's backed by management and the money has been spent. You are committed to using Salesforce as the platform for your Customer Service portal...
Introducing the Ingeniux Platform Overview Guide for Higher Education
Selecting the right content management system to support your web experience is not a task to take on lightly. From building and integrating a Campus Directory and Course Catalog to...
How Continuous Delivery Can Improve the Customer Experience
Keeping up with the competition and the demands of your customers requires constantly enhancing and improving your website or web application experience. But traditional approaches to...
5 Reasons to Attend the NEW Ingeniux User Conference in 2017
Over the past few months we’ve been working on putting together the program for the 2017 Ingeniux User Conference. Our goal this year was to make 2017 really stand out by bringing in great...
Building Effective Web Experiences: It's an Ongoing Process
Your website is more than just a pretty face for your company, products and services. It is a critical channel, often the primary channel, to engage with customers and prospects and help...
Effective Web Experiences Pt. 10: Analytics
Web analytics measure, track, and report on website usage, including pages viewed, time on site, entry and exit pages, conversions and more. The information your analytics provide can be...
Effective Web Experiences Pt. 9: Performance
Website performance is something many marketers don't think about as much as they do design and content, but it is equally important to the user experience. Website performance looks at how...
Web Metrics in Higher Education Pt. 3: Behavior
We’ve come to our final analytics concept in our web metrics for Higher Eductation blog series. We hope you've enjoyed the series so far. In this post we’ll focus on behavior, or...
Effective Web Experiences Pt. 8: Alerts, Chats, and Social Media
In part 8 of our blog series on effective web experiences we reach the topic of social media! In today's world, no discussion on effective web experience is complete without talking about...