Introducing the 2018 Digital Priorities Report
What is the one digital tactic you must adopt or improve this year to ensure your success? It's hard to pick just one. It feels like every week or month there's something new we need to be...
Deane Barker Shares Insights on Headless CMS, Personalization and WCM Project Pitfalls
If you want an honest opinion of how the web content management industry is changing (and how it's staying the same), look no further than Deane Barker, Founder and Chief Strategist at...
Is Your Website Accessible?
You want to ensure your website works for everyone and that means accessibility is an important part of your website governance strategy. Accessibility standards for websites insure that...
6 Best Practices for a Content Marketing Audit & Strategy
Whether you are creating a new website from scratch or migrating to a new CMS and building a brand-new website, a content marketing audit is one of the first things you need to do. To help...
Working with Page Builder in Ingeniux CMS 10
With web pages getting more complex all the time, schemas (page types) are becoming large and unwieldy, making it very difficult to manage a consistent experience. We introduced Page...
Data-Driven Digital Strategy: Measuring Success with Web Analytics
If you aren't monitoring the performance of your website and adapting it through insights gleaned from your analytics, then you should be. To help you understand the value that web...
5 Key Digital Asset Management Features in Ingeniux CMS 10
There has been a lot of discussion about the importance of digital assets in web and customer experience this past year. Web-based text content is still the primary way for customers to...
Working with Search in Ingeniux CMS 10
Research shows that the first thing most people do when they come to a website is search for content. The new version of Ingeniux CMS comes with an improved version of Ingeniux InSite...
The End of Customer Service is the Beginning of Customer Self-Service
It's been said that you can never make your customers happy all of the time. Even if you make them happy 99% of the time - that one bad experience will destroy all of the good ones. So, if...
Unified Portals: Bridging Information Silos and Unifying the Customer Experience
Imagine the following scenario: a customer purchases a product, but they have questions using it. To get answers, they are required to log into three different support systems, and still,...
How Life Science Companies Can Ensure Their Customers Find the Right Information
Website administrators in the Life Sciences industry face the difficult task of building a website that disseminates information effectively. Why is this necessary? Certificates of...
Structured Content: Today’s Best Practice
If you want to understand structured content and its benefits. there's no better person to talk to than Ann Rockley. Ann is often referred to as the mother of content strategy and is the...