How Ingeniux Compares to Sitecore and Adobe
You’ve heard it before, and we’ll say it again: The only criteria that truly matters for judging content management software is customer success. When it comes to comparing the web content...
Looking for a New Web CMS? Focus on ROI
There are many reasons a company may decide it’s time to purchase a new web content management system. The one they use now could be at its end of life; they could be working with an...
Content Management, Marketing, and Operations with Cathy McKnight
Cathy McKnight is VP Strategy at the Content Advisory and a founding Partner at Digital Clarity Group. With over 20 years’ experience in content strategy, content management, intranets,...
Account-Based Marketing with Matt Heinz
Matt Heinz is the Founder President of Heinz Marketing, a consultancy that helps B2B organizations build better sales and marketing strategies. One area Heinz understands well is...
Introducing the Content Matters Podcast
Introducing a new podcast from Ingeniux. Content Matters, where digital content and marketing pros talk shop. Tech may be changing fast, but great content is timeless. Get inside tips,...
The Year Ahead for Digital Experience
Looking back always gives us perspective. What worked? What didn’t? What areas do we need to focus on in the coming year? The process of looking back is as much a review as it is a time to...
Webinar Recap: Future Proofing Your Digital Experience Stack
What is the difference between traditional, headless and hybrid content management system? Why would you choose one over the other? We addressed these questions in a recent webinar with the...
Top 10 Digital Experience Insights of 2018
For many, 2018 was a challenging year for digital experience management. Providing consistent web experiences across what is today a huge range of channels is no simple endeavor, and a few...
Intelligent Content Management: Delivery and Access
In the final installment of our series on intelligent content management, we’ll take a look at ways to deliver content. The key to delivering content intelligently is to find an approach...
The Future of Content Strategy, Technology & ROI
In the first part of our interview with Cruce Saunders, founder of [A] and a content intelligence expert, we talked about the need for content strategy, content engineering, and several...
Content Strategy in Today's Dynamic Content Management Environment
Cruce Saunders of [A] discusses intelligent content strategy in today's changing content management environment. In this Ingeniux interview, Cruce discusses how in order to keep up in this...
Structured Content: The Key to Successful Chatbots and AI
Chatbots can be a powerful tool for improving user experiences. They are commonly used for customer support, website help, and more. However, if chatbots are not implemented correctly -...