The Customer Data Platform (CDP) helps companies build a complete view of their customers, uniting intiiatives across sales, marketing, and customer experience. We sat down with Tom...
Randy Frisch is the co-founder and CMO of Uberflip, a content experience platform. He joined us on the podcast to talk about marketing during the COVID-19 pandemic - how it has and hasn't...
How do you build a content operations team? In this article, we outline the job roles involved in a content operations team and what they'll need to do to coordinate, collaborate and...
Ian Truscott is the Founder and Strategy Director of Appropingo, a consultancy that helps organizations design and implement better marketing strategies. Truscott has been a CMO/VP...
What are the benefits of managing content in a hybrid CMS? Many are familiar with the main benefit of a headless CMS, which provides a clear separation of content management from content...
In our first podcast episode of Season 2 of the Content Matters podcast, we had the opportunity to talk with Scott Abel, CEO and Chief Wrangler of the Content Wrangler. Abel is an expert on...
How many of you have started your workday by going to your company Intranet to check out the latest news or get into one of your applications? Maybe you have a great Intranet and you’re...
So far, in our look at website implementation strategies, we’ve talked about having the CMS vendor do most of the work and lead the project, outsourcing the project to a third-party...
Gartner released a new report, “Hybrid Headless Content as a Service Is the Future of Digital Experiences,” and makes some key points that Ingeniux has believed in for a while now. Headless...
There are many ways you can approach a website redesign or new web CMS implementation project. In this post we’ll look at having the CMS vendor run the project and do the implementation...
In this installment of our series on website implementation, we explore why an organization might want to go the DIY route. Some organizations choose to go the route of doing the entire...
Who better to talk to about the evolution of content management than someone who talks with organizations every day about their content needs? David Hillis, VP of Business Development at...