May 22, 2018

Student Portals are Key to Creating Engaging Student Experiences

It has never been more important to create a centralized place where students can go to access everything they need during their time at school. A unified student portal solution is the answer for many. In truth, a student portal provides more than a centralized experience for students; it also provides a place where students and faculty can work together and where students can collaborate and communicate with other students. In our Digital Priorities Survey for Higher Education, we asked hundreds of schools what they thought about student portals, what type of portal they planned to implement, and some of the challenges they face. Here's what they had to say...

May 15, 2018

Examining Digital Priorities: Secure Portals

Companies are continually looking for ways to provide information to customers, partners, and employees in a secure environment. The answer for many is to set up a secure portal and, according to our recent Digital Priorities survey, 34% of respondents are planning to do just that. In this blog, we take a closer look at their digital priorities around preparing for and implementing a secure digital portal.

May 9, 2018

How to Create a Content Inventory for GDPR

The European Union's GDPR (General Data Protection Regulation) goes into enforcement on May 25th. Many companies are scrambling to fully understand and prepare for the new regulation, which requires you fully understand where you capture your website visitors' personal data and where you store that data internally. The trouble is that many don't know everywhere data is stored across their entire organization.

April 23, 2018

Web CMS Buyer's Guide: Every Experience Requires a Different Approach

Every digital content experience has at its foundation a Web content management system; somewhere to create or curate and manage the content you will use across all your digital experiences. And yes, web content management systems have gone through, and continue to go through, an evolution of their own. But for as much that remains the same with Web CMS functionality, much has also changed. Our new Web CMS Buyer's Guide is designed to help you navigate the evolving world of web experience management to help you choose the solution that works best for you.

April 19, 2018

2018 Digital Priorities Report: Higher Education Perspective

When we kicked off the 2018 Digital Priorities Survey for Higher Education, we weren't completely sure what kind of results we'd see. We understood that many higher education institutions were facing several challenges designing and delivering great digital experiences, but the results of the survey showed us just how complex these challenges (and opportunities) really are. Read on to find out higher education institutions are prioritizing in their digital strategy for 2018.

April 17, 2018

GDPR in the Age of Consent: You Have to Earn Your Audience

The GDPR is going to change the way you do business, and for many, that's a good thing. Why? Because all over the world, people are becoming more concerned with privacy - including your customers. They want to know why you want their information and what you are going to give them in return for it. And if they find out you've used it inappropriately, or not used it to better their experience, watch out. In many ways, the GDPR ushers in the age of consent, which gives us the perfect opportunity to step back and look at our customer experience and associated content strategy from a new angle.

April 16, 2018

Struggling to Understand GDPR? Here's a Quick Primer to Get Started

Over five years ago the European Union decided it needed stronger privacy regulation in place. This was when the General Data Protection Regulation was conceived. It was voted in by EU parliament in April of last year. Companies have had a year to get ready for this new regulation – it goes into enforcement on May 25, 2018, but many are still not ready. Some companies aren't even sure if it applies to them. So, we thought we'd offer this quick primer to get you thinking about the GDPR and how it affects your company.

April 4, 2018

Introducing the 2018 Digital Priorities Report

What is the one digital tactic you must adopt or improve this year to ensure your success? It's hard to pick just one. It feels like every week or month there's something new we need to be thinking about. Some new channel we need to reach our customers on, some new way to improve the website or mobile experience, a different way to write or manage content. It feels, at times, overwhelming. Our new report "2018 Digital Priorities Report: Charting Digital Content Management Priorities for the Year Ahead," surveyed companies across a range of industries on their digital priorities. Here's what we found.

March 20, 2018

Deane Barker Shares Insights on Headless CMS, Personalization and WCM Project Pitfalls

If you want an honest opinion of how the web content management industry is changing (and how it's staying the same), look no further than Deane Barker, Founder and Chief Strategist at Blend Interactive, a system integrator who helps organizations deal with complex web and content challenges. In this blog, Deane shares his insights on headless CMS, personalization, and common web content management pitfalls.

March 15, 2018

Is Your Website Accessible?

You want to ensure your website works for everyone and that means accessibility is an important part of your website governance strategy. Accessibility standards for websites insure that people with various sight, hearing, and mobility disabilities can use your website, whether they are simply consuming information or interacting with more complex functionality for commerce and community.

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